You are here: cherry > Press releases for May 2017 > The Adviser Alliance lifts off
Back

The Adviser Alliance lifts off

31 May 2017

The Adviser Alliance will finally launch at 8.00 AM on Wednesday 31st May 2017.

Challenging the existing mortgage club model, The Adviser Alliance is determined to disrupt the status quo, by putting power back in the hands of brokers.

It will also promote fair product access for all brokers and transparent pricing.

Initially, The Adviser Alliance will focus on delivering two things to members; the maximum permitted procuration fee and an enhanced profit share, based on a new, innovative, low cost, subscription based, business model.

Over time, The Adviser Alliance will extend its offering, to deliver a range of other services, all designed to help mortgage brokers build and improve their business.

The cost of membership is £300 for the first six months and initially membership will be capped at 250 individual brokers. Brokers wishing to find out more should visit www.adviser-alliance.co.uk

The Adviser Alliance is the brainchild of Martin Stewart, director of London Money. Commenting on the launch, he said: “I’m excited that brokers will now have a truly different option for placing their mortgage business. This isn’t just another ‘me too’

business; the subscription model, focused initially on delivering the maximum possible procuration fee, plus a market leading profit share, is truly unique; it has never been done before. Frankly, there are times when I doubted that this day would come, but it finally has, and I’m delighted. We now needs brokers to get behind it, support the change we are promoting and work together to challenge the status quo.”

The Adviser Alliance will be open for applications on 31st May. Due diligence on brokers who register will be undertaken during the month of June, before a commencement date will be confirmed; this is expected to be in late June or early July.

As reported last week, Brilliant Solutions, the direct to lender mortgage club and specialist packaging business, has been chosen to provide the operational support that will enable The Adviser Alliance to transform the mortgage club market.