Formula 1 strategist Ruth Buscombe joins NivoCon 2025 line-up

12 June 2025

Nivo has announced that Ruth Buscombe, acclaimed Formula 1 strategist and performance engineer, will join the headline speaker line-up at NivoCon 2025, a one-day event dedicated to celebrating innovation and best practice in specialist finance.

Ruth Buscombe is one of Formula 1’s most respected race strategists, now working with the Formula 1 Group as an analyst, commentator and presenter. With a background in engineering and data analysis, she has world-class expertise in race strategy and, at NivoCon, will bring a fresh perspective to the financial services sector.

NivoCon 2025 will feature panel sessions on AI, packaging, and the broker–lender relationship, with curated conversations designed to reflect what’s really happening in the market. Richard Davies, CEO of Allica Bank, has already been confirmed as one of the headline speakers, talking about how he is scaling one of the UK’s fastest-growing SME banks with a focus on combining human expertise with cutting-edge technology.

Alongside Ruth’s keynote, the agenda is packed with practical sessions designed to help brokers and lenders grow their businesses. Panel discussions on AI, packaging, and broker–lender collaboration will deliver real-world tactics for accelerating deals, strengthening partnerships, and gaining a competitive edge.

NivoCon 2025 takes place on Thursday 17 July at Convene, 22 Bishopsgate, in London. Registration is free and open to all professionals working in specialist finance. Visit www.brokerconcierge.ai/nivocon to register or follow Nivo on LinkedIn for updates.

Matthew Elliott, co-founder at Nivo, says:

“Ruth brings a completely fresh perspective to lending, from a world where decisions have to be made quickly, intelligently, and with absolute confidence. Her insights into performance under pressure and how data-driven systems shape outcomes will offer valuable lessons for anyone involved in the world of specialist finance. At NivoCon, we’re not just talking about AI, we’re showing what it really looks like when applied effectively. If you want to learn from the best, challenge the status quo, and get ahead of where the industry’s going, NivoCon 2025 is the event you can’t afford to miss.”