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bClear bolsters team with two new appointments

07 October 2025

bClear, the award-winning PR and digital communications agency, has strengthened its team with the appointment of Ade Jones and Alice Straker.

Ade brings a wealth of experience from the financial services industry, following seven years as Head of PR at Benefact Group, which owns specialist insurer Ecclesiastical and asset management firm EdenTree. Before Benefact Group, Ade held senior communications roles at Lloyds Banking Group and Chelsea Building Society, before its merger with Yorkshire Building Society.

As client services director, Ade will be responsible for overseeing all aspects of agency operations, with a strong emphasis on team development and operational efficiency. The role is pivotal in driving the agency’s success by building a high-performing team and ensuring the continued delivery of exceptional client service.

Alice Straker joins as a senior account manager, having completed seven years at CIB, an integrated construction marketing agency where she worked with a variety of clients from throughout the built environment and automotive sectors. In 2023 she was awarded Emerging Agency Star of the Year at the Construction Marketing Awards for her enthusiasm and enterprise. She will report into chief executive Debbie Staveley and client services director Ade Jones.

Debbie Staveley, founder and CEO of bClear Communications, said:

“As bClear expands once again it is great to welcome Ade and Alice into the bClear family. Ade brings a wealth of knowledge and experience from his time working in-house in financial services and his leadership qualities are going to be an asset to the agency as we seek to grow and develop our team. He will take over the day-to-day management of operations, which will allow me to focus on client strategy and business development.

“Alice brings a blended skillset, industry knowledge and experience managing an extensive array of clients. She will build on our ability to provide the very best advice and add real value to our clients, while helping drive bClear’s growth over the next couple of years.”

Ade Jones, client services director, said:

“I’m looking forward to helping bClear achieve its growth ambitions. Debbie has built a brilliant specialist agency with some fantastic clients, and her energy and vision for the future are what drew me to this role. Having worked in-house for most of my career, I’m excited to be working agency-side, and this role offers the perfect opportunity to use my skills and experience in a client-facing environment.”

Alice Straker, senior account manager of bClear Communications, said:

“bCLear’s commitment to providing exceptional, tailored PR across the mortgage and financial services sectors aligns with my experience and vision for how first-class comms should be delivered. I’m eager to help our clients navigate an ever-evolving landscape, offering them the most relevant, innovative communications advice. It’s going to be great collaborating with Debbie and the rest of the bClear team as we work to elevate the firm’s impact in the mortgage market.”