Brickflow helps regional housebuilder secure £36m to deliver 222 new homes across the South of England

24 February 2026

Partnership with Purple Pepper Homes supports three residential development schemes

Brickflow has supported regional housebuilder Pierre Lombaard of Purple Pepper Homes in securing over £36m of development finance across three loan facilitate for residential projects located in Haywards Heath, Hastings and Southampton, unlocking the delivery of 222 new homes.

All three schemes, introduced via a broker to Brickflow, are residential developments, forming part of the developer’s expanding pipeline across the South of England.

Purple Pepper Homes specialises in delivering high-quality, design-led housing across regional markets, with a focus on well-considered schemes that respond directly to local demand. Operating across multiple live sites, the business has built a reputation for disciplined land acquisition, strong project oversight and consistent execution.

The funding, sourced via the introducer using Brickflow’s digital marketplace, supports three construction programmes and demonstrates how technology-enabled funding channels are helping experienced regional developers scale delivery with greater certainty and speed.

Pierre Lombaard, Founder of Purple Pepper Homes, commented:

“The software has been a total game-changer for our business. We’ve secured over £36m in development finance using it.

"Our Debt Adviser can instantly show us the whole market, leaving us in no doubt that we're getting the best loan solution for each project.

“I’d never go back to the old way of trying to source funding.”

The partnership illustrates how established housebuilders and brokers are increasingly turning to digital infrastructure to navigate complex lender criteria, compare real-time pricing and identify the best funding structures for their projects.

By streamlining the sourcing and matching process, Brickflow is helping viable residential projects move more efficiently from planning through to build-out.

Frazer Campbell, CRO and Co-founder of Brickflow, said:

“Regional housebuilders like Purple Pepper Homes play a critical role in delivering housing across towns and cities where demand remains strong. Supporting £36m of funding across three residential schemes in Haywards Heath, Hastings and Southampton - delivering 222 homes - shows how digital platforms can directly support housing supply on the ground.”

As pressure to increase housing delivery continues, Brickflow is increasingly acting as a connective layer between specialist lenders, broker and their clients, ensuring capital reaches projects that contribute meaningfully to new housing stock in the UK.