Flo Group appoints commercial director to expand invoice finance offer

13 April 2026

Specialist lender, Flo Group, has appointed an experienced commercial director to expand its invoice finance offering and build stronger relationships with brokers and intermediaries.

The Staffordshire-based business strengthens its leadership team with Tom O’Dell in the new role, responsible for driving revenue growth and expanding the company’s lending activity into new markets.

It follows Flo securing an £8million funding facility from Aldermore last year, providing increased capacity to grow its lending book.

Historically, Flo’s funding has primarily supported temporary recruitment agencies already using the company’s back-office and operational services. However, it is now expanding into standalone invoice finance, opening the door for a broader range of customers and introducing the proposition to the intermediary market for the first time.

Tom said: “Flo has built a strong lending portfolio through existing clients and referrals, but we’ve not previously focused on the broker and intermediary channel.

“There is a clear opportunity to work more closely with advisers and introducers who are looking for flexible funding solutions for their clients. I’m looking forward to helping the business through this next phase of growth.”

Tom brings extensive experience in asset-based lending and commercial finance, having previously served in sales director and relationship management roles at Praetura Commercial Finance, Aldermore and RBS.

His new role will include developing new distribution channels, building broker relationships and expanding Flo’s lending activities beyond its traditional recruitment sector focus.

Flo Group director, Nathan Golby added:

“Historically, much of Flo’s growth has come through referrals and existing customers. The next stage is to broaden our reach by working more closely with brokers and finance intermediaries.

“There’s a real opportunity to bring our service-led approach to more businesses that want a more flexible alternative to larger bank-style lenders. Having Tom on the team gives us that additional expertise to become a leading provider of invoice finance in the region, and we welcome him on board.

“We’re a close-knit team, operating under one roof, which means decisions can be made quickly and clients get direct access to the people delivering the service.

“As we grow the lending side of the business, that combination of personal service and integrated support will remain central to our proposition.”