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01 December 2010

Perspective Financial Group Ltd, the consolidation vehicle for IFA firms, has today (1st December 2010) relaunched its website, www.pfgl.co.uk, to provide greater information on the exit strategies available to IFA firms. Perspective recently reported a significant 120% increase in web traffic to its website since April 2010. The driver behind this considerable increase were IFAs exhibiting much greater interest in the exit strategy options they have available ahead of the implementation of the Retail Distribution Review (RDR). In order to cater for this additional web traffic, Perspective has completely revised its site content and design in order to help IFAs find the information they require as easily as possible. The new site offers visitors an insight into how the Perspective proposition works and shows the steps taken during the process. It also provides IFAs with advice on how to maximise the value of their business as well as providing guidance and thought on the RDR. Content on the revamped website has been rewritten to provide an easy to follow commentary on the Perspective model in an easily navigable web format for any IFA considering their options pre- and post-RDR. News and information about Perspective can now also be accessed through social media sites such as Twitter (www.twitter.com/perspectivefgl), LinkedIn and Facebook. Perspective recently acquired its 18th IFA firm boosting its annualised turnover to approximately £16 million, funds under advisory and management are £1.3 billion with recurring income now £8 million. Perspective expects to make further acquisitions before the end of 2010 and has ambitious plans for 2011. Damian Keeling, Managing Director of Perspective Financial Group Ltd, commented: “We often talk about the need for IFAs to be actively considering their post-RDR strategy now or they could potentially miss out. It is well-publicised that Perspective’s acquisition model is based on a two-year earn-out period for acquired firms, so for any firm owner looking to maximise the value of their business now, two years prior to RDR implementation is definitely the time to consider whether to ‘acquire or be acquired’ in order to thrive in the post-RDR world. “As our business has grown, and the number of IFA firms considering their future in light of the anticipated changes increases, we have seen a considerable increase to our website traffic; it is therefore important that we react to this and we have made sure that our new web presence offers visiting business owners all the information they need in an easily accessible format. This is why we have completely revised and updated our online offering and have also moved Perspective into the widely viewed social media sites. We believe this new web presence matches our brand qualities as a forward-thinking and progressive financial services firm, and we would urge those IFAs who are considering their next steps as a business to visit the new site to see how we may be able to help them meet their ambitions for the future.” To view the new Perspective Financial Group Ltd website, please visit: www.pfgl.co.uk

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